INDUSTRY: TOURSISM / OCEAN SPORTS

LOGO DESIGN + BRANDING DESIGN

How we helped this
brand grow

The brand identity of Aloha Surf is deeply rooted in the rich heritage and vibrant culture of Hawai'i and the Maui surf scene. Drawing inspiration from the island's breathtaking coastline and storied surfing traditions, this brand embodies the spirit of aloha and the exhilarating thrill of riding a wave. In positioning Aloha Surf, our goal is to establish it as the quintessential destination for surf enthusiasts seeking an unparalleled culturally focused ocean experience. 

Through these branding choices and strategic initiatives, Aloha Surf emerges as more than just a surf school but as a symbol of adventure, camaraderie, and the timeless allure of Hawaii's surf culture.