How we helped this
brand grow

INDUSTRY: coffee / retail

Flora Coffee embodies the essence of Austin's vibrant coffee culture, celebrating the city's love for exceptional brews and laid-back vibes. This brand identity is a reflection of the deep-rooted connection the Flora owners have to the local community and their commitment to providing a welcoming space.

In addition to visual branding, our strategies for positioning Flora Coffee as a "need to try" new spot in Austin's coffee scene extend to our marketing efforts and community engagement. We leverage social media platforms and local partnerships to showcase their unique offerings, share stories of their coffee sourcing and roasting process, and foster connections with their customers.

By hosting events, coffee tastings, and educational workshops, Flora creates opportunities for their community to gather, connect, and share their love for great coffee.

Through these branding choices and strategic initiatives, Flora Coffee emerges as more than just a coffeehouse but as a symbol of warmth, community, and quality craftsmanship in Austin's vibrant coffee culture.

LOGO DESIGN + BRANDING DESIGN