INDUSTRY: WEDDING + EVENT PLANNING AND DESIGN

LOGO DESIGN + BRANDING DESIGN

How we helped this
brand grow

The brand identity for Love Struck & Co. is deeply inspired by the romance, adventure, and natural beauty of Maui. Rooted in the legend of the naupaka flower, which symbolizes love’s resilience and connection, the brand reflects a story of timeless romance and unforgettable moments. The color palette evokes the soft glow of island sunsets, delicate florals, and the earthy elegance of Maui’s landscapes, creating a visual experience that feels intimate yet refined. Textures and typography strike a balance between playful spontaneity and curated sophistication, embodying the energy of couples who seek both excitement and elegance. By blending cultural storytelling, natural beauty, and elevated design, Love Struck & Co. captures the essence of modern weddings—where every detail is intentional, and every moment feels like magic.